Synced with the NFL playoff season

Jan 22, 2007 07:25 GMT  ·  By

Gameloft, one of the leading publishers and developers of video games for mobile phones, has announced last week the launch of Reggie Bush Pro Football 2007, a release synchronized with the NFL playoff season.

The rookie's endorsement serves as an added bonus for the game publisher, since his team qualified for the playoffs.

"The timing of the game's release is great," said Bush, star running back for the New Orleans Saints. "Now every football fan out there with a cell phone can get just as excited about the playoffs as I am."

"Reggie has had a great first season in the league as we expected, and the fact that he has helped the Saints reach the post season is huge," added Gonzague de Vallois, Gameloft's Vice President of Publishing. "We hope they'll go far in the playoffs and that Reggie will continue scoring big touchdowns."

The game is expected to redefine how players experience football on their cell phones. With all new offensive moves and exclusive quarterback passing controls, players can participate in sixteen full games on a textured field with high-quality graphics. Also included are team-specific playbooks whereby gamers can call specific plays and try to out-coach their opponents.

Reggie Bush Pro Football 2007 is available all over North America through telecom operators, and online at www.gameloft.com.