The game is not simply a way to generate revenue for the company

Sep 16, 2013 21:59 GMT  ·  By

GTA V might be one of the biggest video game releases of the year, assured to bring in a huge amount of money for developer Rockstar and publisher Take Two, but one of the main developers working on it believes that creativity and interesting ideas are more important than revenue.

Dan Houser, one of the co-founders of the development team, tells Polygon that, "You know, it’s not a sport, we’re not involved in competition with people that way. We’re trying to make something that is hopefully very enjoyable and that some people find amazing and incredible and really love, that we can hopefully make the people that invested in us some money back."

The game maker says that he is not interested in the debate about whether video games can be art because his studio's resources are best used in trying to push video games forward.

Houser adds, "The merits or demerits of games should be about creative strengths and weaknesses, and areas where they need to evolve, or areas where they’re already doing amazing stuff, or things that they supposedly can’t do, not about how much money they can make."

Rockstar also tries to avoid building its games using a Hollywood model and aims to be more responsive to the requirements of the dedicated fan base.

GTA V is an open world experience that allows gamers to play as three entirely different characters for the first time in the series.

Rockstar has spent more than 100 days researching Los Angeles and its surroundings in order to create the virtual world of Los Santos.

GTA V will also get access to a persistent online mode for up to 16 players on October 1.

So far, reviewers have been very satisfied with the experience that the title has to offer, although there's no breakthrough innovation when compared to previous installments.