Famous rapper Sean Combs, the man behind Sean John clothing and Bad Boy Records has changes his name again.
"We made it simpler. We removed the P. The P was getting in between us. We're entering the age of 'Diddy.' "
A lot of people have been calling him Diddy already, so the singer doesn't think this is a radical change as when he switched up from Puff Daddy to P. Diddy.
"It's five letters, one word.", Diddy told MTV News.
"A lot of my peeps in music been calling me 'Diddy,' so it's not a drastic change for them. But people around the world didn't know what to call me. We was at [Madison Square Garden] rocking with Jay-Z. The last time I was there, half the crowd was chanting 'P. Diddy,' half the crowd chanting 'Did-dee.' We gonna stop the confusion. 'Did-dee. Did-dee, Did-deee!' Simple. To the point and it sounds strong. It sounds like something is about to happen. It sounds like something is about to go down in history."
Ringmaster Diddy has promised a grandious VMA show on August 28.
"You gonna see that in the entrance. You gonna see that swagger. You gonna see how I'm gonna navigate you through the journey. I'mma play my position, my role. The artists are gonna play their role. We're gonna have an incredible, incredible party, the rapper concluded.