Google's +1 button hasn't proven exceptionally popular, according to its own numbers

Oct 6, 2011 21:11 GMT  ·  By

The +1 button has been around for a while now, but it's not yet comparable to the Like button, despite the fact that Google+ has about 50 million users, according to the latest estimates.

In a study of how popular the +1 button proved across a number of big sites, The Sociable, found that most sites haven't gotten that many +1's and that the numbers are not growing too fast.

The only site to see a notable rise in the 10 days the study looked at was, surprisingly enough, Facebook, which went from 36,000 +1's in September 25 to 41,000 +1's by October 5. Funnily, the HTTPS version of Facebook has 1,000 +1's.

At that same time, Google+ stayed flat at 43,000 +1's. Other social websites have far fewer +1's, Twitter managed go get 13,000, plus 1,000 since the study started. LinkedIn, had 2,000, Flickr 1,000 and MySpace 638, up from 577.

Sociable used Google's own data for the study, but it may not be entirely accurate. The fact that many of these sites had no bump in +1 numbers during this entire time indicates that the numbers may not be entirely up to date and that they may get updated asynchronously.

The data comes from the +1 extension for Google Chrome, which displays how many +1's a site has.

Still, the data provides an interesting perspective. When it comes to search engines, Google is leading the way, expectantly, with 38,000 +1's. It had 34,000 +1's on September 25. Yahoo only managed to get 3,000 +1's and Bing 1,000.

Other sites prove even less popular, barely getting a few hundred +1's. But, again, the data has to be taken at face value. For example, YouTube only had 43 +1's when the study was conducted, but it is now shown to have 24,000.