14 DAY TRIAL // Evesham is a United Kingdom computer hardware manufacturer that builds, sells and offers support for its own computer systems. For some time, things did not go very smooth for the U.K. company and the business; the bigger part of its customers went to other vendors and manufacturers. Recently, Evesham received a $22 million money infusion from the firm PCC Technology Ltd, an investment company managed from Dubai by former Time and Tiny owner Tahir Mohsan, according to the news site PCRetailMag.
It is apparent that the PCC Technology company sees the Evesham brand and firm as viable solutions in the British computer hardware market. Evesham and many other British hardware producers and vendors are having financial difficulties since the tax-break system, known as the Home Computing Initiative that was adopted as an encouraging method for wide computer use in the United Kingdom was discarded.
"It is our intention to allow Evesham to continue with no involvement from PCC in the day-to-day operations," said Mohsan. "We expect the brand to develop strongly and will be looking to divest in the medium term." Evesham will now focus almost entirely on the market for high-end computer systems that are aimed at gamers and specialized applications. The new Evesham's marketing strategy also calls for the company to become a leading retailer for other manufacturers and vendors, while expanding its own channel sales operations. This action will surely increase the company's brand recognition among computer users and potential customers.
Richard Austin, the managing director of Evesham Technology, once more assured his company's customers that the technical support teams will continue to operate and that the hardware parts warranties will continue to be resolved inside the company, just like always, with "Evesham's award winning service".