Technically, we can take it for a gain of users if today we have X players and tomorrow we'll have X+2, for example. But is that the right way to put it ?
Recently, EverQuest II website has put up a new promotion. The offer is available only for players with accounts which have been inactive since the 8th of July. They say EverQuest II is growing, and they're listening to what their players want as gaming experience, but I wonder how come they didn't thought of that before. The
promotion is available also to the ones who register new accounts.
Anyway,
they are practically begging inactive users to come back and play the sequel of one of the most played MMORPGs ever. I guess they worked too hard developing and improving it, and now it's very hard to convince old experienced players to give up an old game and start playing another that is so DIFFERENT. And that even if the old game has poorer graphics, but they have so much fun with it.
The promotion consists in offering players (if they come back) a FREE 7-days subscription to Trial of the Isle, and a treasure map, they say, which will reveal any new content since the launch. And they're giving it to you! Does anyone else sense the irony here?!
As World of Warcraft launched almost at the same time as EQ2, my guess is that was the reason why the last one wasn't that successful.
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