There was little chance of CES 2013 being so overflowing with UHDTVs (TVs with 4K resolution, 3840 x 2160 pixels) without forcing a TV provider or two to launch a channel supporting that image quality.
Eutelsat Communications has just launched the first dedicated demonstration Ultra HD channel in Europe.
The signal went online on January 8 and has been there ever since, maintained by the company satellite.
Encoded in MPEG-4, it runs 3840 x 2160 video at 50 frames per second (US providers use 60 fps instead).
A bandwidth of 40 Mbps is used to make sure the feed goes through smoothly and without visual drawbacks.
Currently, there are only three UHDTVs on the market, so there isn't a need for much rush here. After all, even 3D broadcasts are rare, despite the technology having been promoted to the limit in 2012.