Massive price hikes are a result of other games using VPNs to access the Indian store

Jul 6, 2013 04:36 GMT  ·  By

Electronic Arts has taken the slightly baffling decision to drastically increase the prices of new games on the Indian section of its Origin digital distribution service, prompting the ire of many PC gamers from the Asian country.

In an effort to gain a foothold in India, one of the largest countries in the world, EA sold its new games through the Origin service for very low prices, starting at 999 Rs (around 16.5 USD/12.8 EUR).

For its next releases, like Battlefield 4 or Need for Speed: Rivals, EA has drastically increased the base price to a whopping 2499 Rs (41.4 USD/32.2 EUR) and 3499 Rs (57.9 USD/45.1 EUR).

This massive increase, according to MCV India, is probably due to the fact that Origin users that weren't located in India used VPN software to gain access to that local site and buy games on the cheap.

Actual Indian gamers have started a movement on Twitter under the #EAPCIndia hashtag, trying to get EA to notice their situation.