UK broadcaster ITV has launched version 2.0 of their TV streaming application which now offers access to ITV1 and ITV2 Live streams, over both WiFi and 3G.
When the broadcaster has an event that isn't on ITV1 or ITV2, customers get an extra stream and they can connect that stream to an Apple TV via AirPlay mirroring, using iPhone 4S, iPad 2 and New iPad. This feature requires iOS 5.
Version 2.0 supports content switching within the Player. ITV is making it possible to switch between Live Channels and the Most Watched selection,” so you no longer have to close the Player if you want to browse other ITV content.” More options for this feature would be added in the next update, ITV said.
The location-based services of the app have been improved, as well as the postcode journey. ITV says, “we've read your feedback about not receiving ITV1, so we've improved our messaging on why this is occurring.”
The British broadcaster explains: “We use a GPS check or postcode input to determine where you are and therefore what channels we can give you. If you're not in an ITV1 region, or you don't enable GPS or input a postcode, we can't provide you ITV1 content.”
On the third generation iPad, ITV 2.0 has Retina graphics.
A few important notes are dished out as well. Customers will only be able to access catch-up content over WiFi connections, but ITV promises that they’re working to bring this feature to 3G too.
As far as AirPlay mirroring is concerned, “performance is dependent on your broadband connection and the connection between your iOS device and your Apple TV,” ITV says.
Lastly, the company informs that it doesn’t store postcode data, and refers customers to the FAQs for more information.
ITV is free to download and use, but you must be in the UK to view the programmes and some regions are restricted to ITV2, ITV3, ITV4 and CITV content. Download ITV for iPhone and iPad (Free)