14 DAY TRIAL // Google has released its Play Music application for iPhone and iPad, which enables users to “discover, play and share the music you love, anywhere.”
Users are promised a selection of songs in the millions, with the ability to listen to custom radio stations “with no limits,” directly combating Apple’s own iTunes Radio service which has failed to gain much traction.
“With both All Access and the standard service, the Google Play Music app lets you listen to your music collection anywhere,” says Google.
Users will not have to worry about syncing or available storage space, as all their music will be online at all times. Any device with access to the Google Play Music web interface is supported.
An All Access account offers the ability to listen to unlimited songs, create custom radio stations, no skip limits, smart recommendations, and playlists worked up by Google’s own music experts.
All Access and standard features include the ability to add up to 20,000 songs from your own library, streaming access on all your devices and the web player at play.google.com/music, downloading capabilities (“save your favorites for offline playback”), and no ads.
With its Play Music application, Google is taking on iTunes Radio using an aggressive business model, but one that mimics Apple’s own.
For one reason or another, rival Pandora Radio is said to have gained even more users since the launch of iTunes Radio, as if Apple somehow scared people off to the rivaling platform.
However, in reality the real reason behind Pandora’s recently-increased success is the fact that Apple has increased awareness of the music streaming services available to the public, of which Pandora is the most talked-about.
In fact, this spur in adoption had been predicted by Pandora’s management, ahead of the iTunes Radio debut in September.