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David Beckham Promotes Motorola RAZR2

Motorola is already preparing release details for their RAZR2 phone model

By Elena Balan, Communications News Editor

5th of July 2007, 13:53 GMT

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Motorola's print for promoting the RAZR2 phone model
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David Beckham did great promoting some other brands until now. Actually, his image is so popular that many company leaders think his image will sell just about anything. From now on his image will be used for introducing the Motorola RAZR2 handset in Korea.

David Beckham's image is appealing to a wide
range of fashion-interested people. Men admire him for his football playing skills, while women are rather drawn to his good looks. That makes a fairly large audience to be connected to a specific product. Even Motorola has used his image before, back in 2006, in order to promote the RAZR phone on the Japanese market.

In this case, Motorola RAZR2 is one high-end mobile phone which manages to successfully borrow some of the football star's glamor and relate it to that of its own. And we are talking about an appealing handset, indeed. Its design is sleek and shiny with a smooth surface.

This model also comes with the feature which has managed to bring until now a high amount of interest on Motorola's RAZR line of phones. This handset is extra slim, at only 13 mm in thickness. Moreover, it comes with two display screens, one of 2 inch and the other of 2.2 inch in diagonal. The phone also packs CrystalTalk technology, Web browsing and 2GB of internal memory.

Motorola RAZR2 will be available only in the third quarter of this year, but its producers are already preparing all details for its official release. The company has high hopes coming from this phone, as they have failed in bringing out another phone to surpass the success of their RAZR model.

As part of the introduction strategy for Motorola RAZR2 on the Korean market, the company will also grant some extra prizes for some lucky winners. The first ones to buy their newly released handset will receive trips to LA.

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David Beckham | RAZR2 | Motorola
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