14 DAY TRIAL // Earlier today, Softpedia reported that IT businesses appeared to be very interested in Apple’s upcoming iPad, by extracting relevant information from a Businessweek report. Contrary to some beliefs, the device will be particularly helpful for employees required to do work in the field, according to a Sybase survey. The Businessweek report cited Sybase, an industry leader in enterprise and mobile software, as determining that the #1 reason U.S. consumers would use an iPad was for working on the go. This article aims to shed more light on these particular findings.
Earlier this week. Sybase released the results of a survey on mobile-device usage. Its conclusion? “The #1 reason U.S. consumers would use a tablet device such as the Apple iPad is for working on the go,” the company said in a press release. “Study findings reveal that consumers are increasingly demanding mobile devices that blend consumer and enterprise functionality, exposing an unexpected emphasis on the iPad’s suitability for work-related activities, and demonstrating the iPad’s potential value to information workers,” Sybase continued.
In addition to these findings, the study demonstrated that access to information and work applications were key features sought by customers eager to acquire a new device.
“As new mobile devices come to market with increased functionality and battery life, the study shows that consumers are looking for devices they can use both at home and at work, with implications for the businesses being asked to support them,” the report continued to reveal, and went to outline the main aspects surrounding the iPad that might have an impact, as a result of wide adoption.
- With the imminent introduction of the Apple iPad, more than half of smartphone users polled claimed that they are most likely to use a new tablet device like the iPad to conduct work (52.3%).
- Surprisingly, the idea of using an iPad or tablet device for work garnered the most interest from smartphone users, while watching movies and television programs, and playing games placed a close second and third respectively (48.2% and 35.4%).
- Three-quarters of smartphone users surveyed believe that smartphones and forthcoming devices like the iPad make people more productive at work, with one-third of those feeling that the productivity impact is significant.
For a complete view of the survey’s results, interested parties are encouraged to download the full report in PDF format (located here).