Former X Factor contestant Cher Lloyd had a rather rough start in her music career because of the many viewers who believed she didn’t have what it took to build one, but she’s back on the right track with a new music video.
“With UR Love,” her second single off her debut album, is out on October 30 in the UK but, in the meantime, Cher is making it up for fans with a lovely video.
She once said of the Mike Posner-assisted track that it allowed her to “sing instead of jumping around like an idiot.” The video is also at the opposite pole of her debut, “Swagger Jagger.”
It shows the young popstar walking the streets of London armed with heart-shaped balloons, while professing her love for her man who has the ability to make her “fly.”
It’s simple, delicate and very sweet, precisely what fans are expecting from her. A very smart choice for Cher.