14 DAY TRIAL // As expected, since CeBIT 2013, the trade show taking place in Hannover, Germany is underway, Nikon has released some new products, one of which will demand a hefty payment for a certain privilege.
We are, of course, talking about the Coolpix A camera, which happens to be “the world’s smallest camera with DX-format sensor” according to the company.
More specifically, the newcomer has a 16.2 megapixel DX image sensor and, thus, DSLR (or mirrorless camera) image quality and depth-of-field in a camera that, normally, would not be large enough to pack such capabilities.
Indeed, the Coolpix A can be held in a pocket. It even has an adapter ring that accepts a lens hood or 46mm filters.
WU-1a WiFi module compatibility is part of the spec sheet as well, along with a dedicated mode dial, an adapter ring that accepts a lens hood or 46mm filters, and i-TTL compatibility.
“With an impressive high definition NIKKOR fixed wide-angle 28mm f/2.8 lens and high ISO capability, the COOLPIX A is an impressive companion, ideal for things like reportage photography,” said Romi Jacobs, chief operating officer for Nikon in South Africa.
“The P330 delivers pin-sharp images in any light, and its backlit, 1/1.7-in. CMOS sensor plus full manual controls will please any creative photographer. Both new models are Wi-Fi compatible, so high quality images can be uploaded via a dongle to any smart device for easy sharing.”
Nikon's Coolpix A has no optical viewfinder. One can be bought separately, but it isn't cheap ($450 / 345-450 Euro).
As for the light sensitivity (the aforementioned ISO), it is of 100 to 25,600. Sadly, the price of $1,100 is definitely not accessible to most people (845-1,100 Euro).
Sales will start later this month (March 2013), in two different color options: black and silver. The press release is found here.