With Cartella, Ingeniux is marrying social networking with web content management. Ingeniux is essentially aiming to win business customers with the first unified social content management application built on Microsoft ASP.NET MVC. Streamlining the management of social content in enterprise environments, Cartella's modules are designed to handle anything from blogs and documents, to wikis, but also rich media and even online communities. The collaborative framework comes as a single solution that centralizes social networking capabilities, Web 2.0 resources, and analytics and content management tools.

“We’ve worked very closely with our existing customers to develop Cartella,” explained Jim Edmunds, CEO of Ingeniux. “Over the course of a 14-month pilot program, they’ve helped us develop an application that fits the needs of business and IT and transforms the way that social content is managed. Just like Web content, documents, or records management, social content is first class business information. With Cartella there is now a solution for successfully managing social content in the enterprise.”

But most importantly, Cartella is positioned as a platform. By leveraging ASP.NET MVC, developers will be able to build on top of Cartella in addition to extending the default offering. In this context, the solution cannot only be deployed as a Web Content Management System, but also be used as the infrastructure of websites, offering customers the possibility to adapt existing modules, and to create new ones, tailored to their needs.

With the Cartella Solution Sites, Ingeniux customers can take advantage of Cartella Enterprise, an offering developed for in-house enterprise business information communication and collaboration. The solution also comes with Cartella Connect, defined as a Web 2.0 extranet solution, and Cartella Community, the social network.

Enterprise customers can buy Cartella starting at $1,200 per month via a Software-as-a-Service model, which includes hosting, support and the actual solution. But at the same time, Ingeniux is also licensing Cartella as a standalone software for on-premise deployments. For groups of 100 users the price tag is $5,000, with licensing for 30,000 member-strong communities starting at $18,000.