14 DAY TRIAL // Statistics dished out by Think Gaming reveal that Candy Crush Saga, one of the most downloaded video games of all time, rakes in some $633K (or close to €500K) each day.
That’s more than a million once every couple of days. In both aforementioned currencies! And did I mention that Candy Crush Saga is completely free?
To get one thing straight, while this sadistic match-three puzzler is indeed free to download and play, it’s packed to the brim with incentives to make in-app purchases here and there.
For example, you can actually purchase extra moves to get past a level and stay away from the 30-minute ban. It may not sound like much but once you pick up and play Candy Crush, you’re hooked.
And that’s mostly where the daily $633K / €500K income stems from. In-app purchases. Whoever invented the system may or may not be a genius, but King.com’s Candy Crush is a clear testament of its potential.