BitTorrent Seeking to Reduce the Amount of Pirated Content

It's a well-known fact that consumers who are looking to distribute pirated content on the web are usually attracted by BitTorrent because it offers high download and upload speeds and reliable connections. Because of that, the amount of the pirated content distributed through BitTorrent grew up a lot so the parent company was urged to take attitude in order to reduce it. Today, BitTorrent officially rolled out its Delivery Network Accelerator (DNA) which is especially addressed to companies which are invited to distribute their content on the web using this protocol. BitTorrent sustains this program is addressed to the firms which are seeking for simple and low-cost methods to deliver software solutions, media and even games on the Internet.

"The Internet has become an essential source of entertainment for everything from music, games to TV shows, and even high-definition movies. Given the rapidly growing BitTorrent network, we already have the broadcast infrastructure in place that effectively multiplies the scale of the existing Internet to handle the next wave of content distribution," said Ashwin Navin, president and co-founder of BitTorrent, Inc.

"Implementing BitTorrent DNA on top of legacy infrastructure has the profound impact of allowing our customers to deliver a better user experience, higher quality video, faster software downloads, all with the security and reliability of a managed service."

The first company which joins this program is Brightcove, an Internet TV service provider that aims to distribute its content using BitTorrent. In order to download this content, the users must also install DNA, a tiny application which has approximately 300 KB and that can be installed in a matter of seconds.

"Internet TV started with short videos on websites, but the next step is to move seamlessly from contextual video into full-screen, full-length programming," said Jeremy Allaire, Brightcove chairman and chief executive officer. "BitTorrent DNA addresses fundamental technology challenges associated with high-quality media delivery online, and by integrating it into a new offering in our Internet TV service, we can give our content publishers the option to easily deliver full-screen, broadcast-quality streaming video to their viewers."