14 DAY TRIAL // Cupid is no longer shooting his bow in order to get people to fall in love, instead he’s relying more on modern technology to spark a tad of romance. The son of Venus and Mars has gone mobile, according to Bing, which indicates that mobile phones are being considered a key tool when it comes down to Valentine’s Day planning.
Microsoft is basing this conclusion on the results of a consumer poll involving 16-35 year olds.
According to the software giant, twice as many men as women will be using their mobile phone in order to look for and find a romantic restaurant to take out their significant other on Valentine’s Day.
“Men are also more likely to use their handheld to buy a Valentine's Day gift and a fifth of all male respondents say the key to a successful spontaneous V-day is keeping their mobile by their side.
More men than women say they will wait until the day-of to schedule Valentine's Day plans.
Nearly 50% of people plan to see a movie this Valentine’s Day.
For single folks in the mix, 14 percent of men ages 16-35 year old said they want to go out and try to meet fellow single co-eds.
Nearly a third of 16-35 year olds say they go direct to their mobile phone when they get lost on the way to a restaurant,” Microsoft revealed.
It’s clear that technology has not changed the way users celebrate love and romance on February 14th, but only simplified various aspects including planning.
Of course, Microsoft has the right tools in place to go along with the trends, and as users are increasingly leveraging smartphones to connect to the Internet, the promise from the software giant is that Bing for Mobile is there to maximize their options, romantic or otherwise.
“If you’re trying to figure out what to do, where to go and how to get there, whether single or in a relationship, m.bing.com will help find your local hotspot restaurants, movies, bars and more,” a member of the Bing team stated.
“You’ll get key information about each place, like popularity, proximity and more to help you quickly make your decisions. So, whip up a fun and spontaneous plan on your phone, and quickly text it to your friends or significant other.”