14 DAY TRIAL // Famous publisher of casual titles, Big Fish Games has been the dominant name over Mother’s Day weekend with their “Mother’s Day for Moms” promotion on iPhone and iPad, the company has announced.
The studio claims to have achieved ‘category-leading’ results this past weekend.
Its iOS games were featured in 15 of the top 25 paid iPad game rankings, as well as the craved #1 spot for paid apps with Drawn, one of their internally developed flagship brands.
Big Fish Games said the Mother’s Day promotion results clearly demonstrate the extraordinary demand for the company’s interactive entertainment on portable platforms like the iPhone and iPad.
Their analysis showed that all 15 of Big Fish Games’ iPad games ranked in the top 40 among all paid iPad apps, (not just games).
Drawn was also the #1 paid iPad app among all apps in 5 of the largest global iTunes’ App Stores, Big Fish said.
Finally, the studio noted that 11 of their iPhone games ranked in the top 100 paid iPhone games.
With the exception of just one title of a total of 18, all Big Fish iPhone games ranked among the top 200 paid, the developer said.
“Big Fish Games started scaling its mobile business in 2008, and since then has organically grown its audience and network of mobile games,” reads a statement from the company.
“Big Fish Games’ huge catalog of cinematic-quality, visually rich PC and Mac content extends especially well to tablets, as exemplified by achieving a top 25 ranking for all 15 iPad games.”
Commenting on the figures, Jeremy Lewis, president and CEO of Big Fish Games, added that, “For more than nine years, moms worldwide have come to trust our brand and love our immersive, relaxing interactive entertainment on the PC and Mac.”
“With mobile we are seeing the rest of the family – kids, grandparents, male and female alike – embrace Big Fish Games as their own and join in on the fun,” Lewis said.
“We’re seeing this audience expansion dynamic occur across every region of the world in which we operate. Mobile is a natural extension to just about everything we do.”