Sega has announced an official, exclusive
partnership with International Sports Multimedia (ISM) to develop the official video game of the Olympic Games to be held in Beijing this year. The game will be developed by Eurocom Entertainment, the same company that worked on the Athens 2004 video game. Beijing 2008 will be released this summer for the
Xbox 360 and PlayStation 3 consoles as well as PC systems.
The game will include over 35 events from the upcoming Olympic Games and most of the official venues, like the Beijing National Stadium (aka The Bird Nest) or the National Aquatics Centre (aka "Water Cube"). Also, for the very first time, gamers will be
able to experience the Olympic Games in a multiplayer mode, competing against other players across the globe and turning Beijing 2008 into a real, online Olympic Game.
Beijing 2008 will set a new standard for sports games in this genre." commented Hugh Binns, Director of Eurocom Development. "With a huge number of events, innovative control schemes to benefit new and experienced gamers, online multiplayer modes providing hours of entertainment and stunning high definition graphics, Beijing 2008 will be a fantastic experience."
The International Sports Multimedia seems very pleased, too, since this game will incorporate innovative control schemes and it promises to bring several game modes never seen before in an Olympic Video Game.
"Extending our relationship with Sega to include the Official Video Game of Beijing 2008 strengthens the opportunity to build upon the success of the children's character game, Mario & Sonic at the Olympic Games. We feel certain that Sega will further the success of Athens 2004, thereby delivering what will be an outstanding, quality gaming experience", stated Raymond Goldsmith, Chairman & CEO of ISM.
Beijing 2008 is set for release this Summer and more information is expected to be posted on the
official website (which has a "coming soon" status right now).
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