14 DAY TRIAL // Atlas Sound & Vision, Singapore's leading premium audio visual retailer and distributor, announced today that it will revolutionize the entire LCD dedicated market, as it intends to develop a line of such televisions named 'ad notam' that are hidden behind front surface-reflecting mirrors, and come from the German technology company bearing the same name.
"Using mirrors and glass has always been an effective way for interior designers to heighten the appearance and appeal of their creations. With ad notam Mirror LCD televisions, Singapore businesses and consumers can now take their displays and interiors to a whole new level," said Michael Tien, Managing Director of Atlas Sound & Vision.
Ad notam Magic Mirror televisions are developed using a patented technique of mounting an LCD Active Matrix display behind a specially designed and engineered mirror, consequently creating a specially formulated first-surface reflecting mirror which enables the LCD television to be build up using a patented magnetic mounting system to the bearing mirror.
If it is attached appropriately, the effect is that of a smoked glass mirror without even a hint that a television is hidden just beneath the surface until the device is turned on. When turned off, the screen automatically 'blends' into its surroundings, appearing as a front surface mirror with no visible depth of the LCD television's surface.
"The ad notam represents a breakthrough in design for electronic appliances," said Lars Runne, Head of Global Marketing and Managing Director of ad notam USA. "When you are able to conceal technology in this way, you are creating new forms that are aesthetically superior. This enhances the experience people have with technology because it blends into their environment, their lifestyle. ad notam Mirror television is the perfect example of functional, innovative, 'invisible' technology."
As it is only a few centimeters thick, the ad notam Mirror television does not require any heat ventilation and comes with an optional splash proof casing, as it is designed for use in wet and airtight sealed environments, necessitating minimum space.
Available in various sizes, with screen sizes ranging from 6.4" to 37", ad notam complete Mirror televisions are available, unfortunately, only in Singapore for the moment.