14 DAY TRIAL // PC manufacturer Asustek is testing out a new strategy on the market, by unleashing a total of five new tablets on the market – the MeMO Pad HD 7, the second-gen Nexus 7, the Fonepad 7 and new PadFone Infinity and Transformer Pad.
The company is trying to figure out whether or not it can achieve the same success it has attained with its popular Nexus 7.
Asus doesn't plan to stop here and is prepping to launch another batch of tablets, the MeMo Pad HD 8, the MemOFone HD 5, the FonePad Note FHD 6 and PadFone mini. Tablet market watchers aren't convinced this strategy will bring forth positive results and will just end up saturating the market.
Google and Asus continued the cooperation established with the first-generation Nexus 7 slate by adding a second model as well. Nevertheless, we still haven’t seen the companies outline a concrete strategy for the next-gen Nexus 7 and rumor has it the Taiwan vendor may end up losing orders.
Such concerns might explain Asus's new strategy of rolling out a large number of slates to test the market.