New TV spot promotes the smartphone as an entertainment device

May 24, 2013 14:52 GMT  ·  By

Apple has another winner on its hands with the new iPhone advertisement, “Music Every Day,” which promotes the popular smartphone as an entertainment device for all ages and all genders.

With its new TV spot, the Cupertino giant continues to build on the success of the voiceover-free ads which tout the best features of the iPhone.

Granted this last ad is not exactly narrator-free as it features a short statement in the final seconds of the clip, “Every day, more people enjoy their music on the iPhone than any other phone.”

To Apple’s credit (which doesn’t do over-zealous marketing), the ad doesn’t emphasize the awesome headphones that ship with the device. I don’t know about you but ever since I got mine, music has become a bigger part of my life. Hit the play button above and enjoy.

By the way, the piano riff in the background is a masterpiece.