Apple on How to Create a Great Presence on the App Store

Over at the News and Announcements section of its iPhone Dev Center, Apple has issued yet another useful App Store Tip for iOS developers, this time outlining the steps a programmer needs to follow in order to create “a great presence” on the online venue.

“Creating A Great Presence on the App Store” is the newest App Store Tip from Apple. According to the maker of iPods, iPhones and Macintosh computers, “Everything from the way you describe the functionality of your app to the images you use for your screenshots will impact a customer's initial perception of your app.” As such, the company is keen on offering “a few tips that can help you create a great presence for your app on the App Store.” These are available below, as posted by Apple itself at the iPhone Dev Center.

· Write your Application Description with a focus on what makes the functionality or design of your app unique.
· Use engaging screenshots that demonstrate the special capabilities of your application.
· Keep your application icons free of terms like ‘sale,’ ‘lite,’ or ‘free.’
· Make sure your screenshots and application descriptions do not include objectionable material or irrelevant content.
· Leave out specific information about the price of your app in your Application Description.
· Have your application URL take the user to a functioning website with content about and support for your application.

The Cupertino-based Apple urges savvy iOS coders to consider these tips, and others, the next time they upload metadata for their iOS apps. A link to other app submission tips is provided as well.

Two weeks ago, developers were given the green light to submit their iOS 4-compatible apps developed with the latest iPhone SDK and iOS 4 GM seeds. Numerous existing applications have been updated recently to become compatible with the new software, enabling support for iOS 4-specific features like multitasking and others.

The final version of iPhone SDK 4 has also been released to the public, with all developers being granted access to the coding tools regardless of their subscription with Apple (paid or free).