Apple and Full Sail Initiate 'Project LaunchBox'

Students get a veritable portable studio...

Apple has partnered with Full Sail Real World Education to announce "Project LaunchBox," first-of-its-kind campus-wide program that enables Full Sail students with the powerful technology they need to create music, film, games, animation and design.

The LaunchBox Project provides students with a complete mobile studio comprising of a MacBook Pro portable computer loaded with powerful software such as Apple's Final Cut Studio video production suite.

"Apple has proven over time to be a pioneer and a leader in the creative industries, making its products and solutions the obvious choice for Full Sail," said Garry Jones, President of Full Sail, in the press release. "With a MacBook Pro and powerful software such as Final Cut Studio, Project LaunchBox enables students to express unique stories digitally without limits."

Full Sail selected Apple's portables because they provide desktop performance in a thin sleek notebook design, making it ideal for intensive creative tasks involving graphics, video editing and music encoding that are the lifeblood for students interested in pursuing careers in the entertainment industry. With the project, students gain access to Apple's complete line of creative software tools that address the needs of beginners and advanced professionals alike: iLife, Apple's award-winning suite of digital applications that includes iPhoto, iMovie, iDVD, GarageBand and iWeb; and iWork, Apple's productivity suite that enables cinema-quality presentations. The pro-level applications include software packages such as Apple's Logic Pro 7 for music and audio creation and Final Cut Studio for real-time video and motion-graphics production.

"Full Sail is one of the country's most creative and technically savvy colleges," said John Couch, Apple's Vice President of Education, in the press release. "We are thrilled to work with Full Sail on this exciting new adventure for the school's students and faculty and can't wait to see the creative products they produce."

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