AAPL briefly rose past the $700 mark in after-hours trading on Monday

Sep 18, 2012 07:59 GMT  ·  By

As Apple prepares to start shipping the iPhone 5, the company’s stock has surged to a whopping $700 / €534 a share in after-hours trading.

As reported by All Things D, Apple’s stock was valued at $699.80 when the market closed yesterday, just 20 cents shy of the $700 mark. The Mac maker’s shares went past $700 in after-hours trading on Monday. The current price is now $699.78.

The company’s market valuation is now at $655.98 billion dollars, which translates into exactly €500 billion today.

There’s no mystery why Apple continues to rise, as every new product launch scores record sales over the previous generation. For example, the iPhone 5, officially introduced last Wednesday and available for pre-order on Friday, has already sold 2 million units. And that’s counting only pre-orders through Apple’s online store.