Chinese newspapers say there is much to be expected from Apple this year

Jan 21, 2013 08:24 GMT  ·  By

Citing China Times and the Taiwan-based Commercial Times, BrightWire takes it upon itself to spread the word that Apple will be releasing three new iPhones this year, one called iPhone “Math,” in what is likely a serious case of lost translation.

The report in question specifically notes that Apple this year will introduce three new iPhone models, “and two of them, the 4-inch iPhone 5S and 4.8-inch iPhone Math (both featuring 8-mega-pixel cameras), will hit markets before the end of June.”

Math is bad even for an internal codename. iPhone Math as a marketing name is positively ridiculous, to say the least. I’ll take iPhone mini/nano any day of the week, and even this dubbing is a bit rough around the edges.

BrightWire probably meant iPhone Max, or something relating to the size of the screen. What’s math got to do with it? Math scares people, it doesn’t reel them in.