Alerts display your website icon and notification text, can be clicked

Sep 5, 2013 07:11 GMT  ·  By

Apple is emailing registered developers regarding the Push Notifications service for web site owners announced at WWDC this year. Web publishers can now take advantage of this tool in order to keep a solid user base.

The Cupertino giant acknowledges that “OS X Mavericks introduces a powerful new way to keep users engaged with your website.”

As of now, people who own a site or a blog and want to attract a solid user base by feeding them timely alerts when new content is published can do so via Apple’s Push Notifications service.

“You can now use the Apple Push Notifications Service to send notifications to your website users, right on their Mac desktop — even when Safari isn’t running,” reads the memo.

Apple makes sure site owners understand that there’s nothing new to learn, as “Safari Push Notifications work just like push notifications for apps.”

“They display your website icon and notification text, which users can click to go right to your website,” Apple reveals.

An example of how these Push Notifications are displayed on a Mac desktop is depicted above.

A new version of the Safari web browser (6.1) is being prepared for launch this year, likely alongside OS X Mavericks, the latest installment in the Mac OS series.

The updated browser is currently in beta and can be tested by any registered Apple developer.

It includes a new sidebar full of tools (Bookmarks, Reading List, Shared Links), Continuous Reading, easier ways to retweet, a Power Saver function, third-party data blocking, a faster JavaScript engine, iCloud Tabs autocomplete, built-in Yandex search, and PDF sandboxing.

As far as the WebKit rendering engine goes, developers will benefit from enhancements like CSS regions and exclusions, CSS quotation marks, sticky positioning, widow and orphan support, etc. A new Web Inspector full of enhancements is also available with Safari 6.1.

New Accessibility improvements are included as well, along with high-DPI support for image-set (Retina support).