That's old news.

Last month, I wanted to buy 5 iPhones for my business, so I figured I'd just pick them up from the Apple store here in Chicago. I was treated like a I was a damn criminal instead of a customer. First they had me fill out an information card on my business. Fair enough. Then I was asked to sign some document full of legalese threatening stating all the things I was not permitted to do. Next I was asked to wait while a manager reviewed my documents. Finally I was told I could have two iPhones then, and I could come pick up three more in a few days after they reviewed my information. I left and bought 5 Blackberry curves.
When I'm willing to pay an inflated amount for some cell phones, please don't treat me like I should be grateful that you will sell them to me.
And to avoid the argument of why I would buy them if I think they are overpriced gizmos: I knew that getting an iPhone instead of just any cell phone would be viewed as an appreciated perk to some of the employees getting one.