Apple Launches New MacBook Air Line with Updated Processors, Smaller Prices

Notebook gets 1.4GHz dual-core Intel Core i5 processor, starts at $899 / €899

The super-slim line of MacBook Air notebooks today received an unceremonious upgrade featuring faster processors and more on-board storage for an all-new low price of $899 / €899.

Fitted with 128GB of Flash storage, 4GB memory, and Intel HD Graphics 5000, the 11-inch MacBook Air now comes equipped with the latest Haswell processor – 1.4GHz dual-core Intel Core i5 – for $100 / €100 less.

That’s right, Apple has not only upped the ante specs-wise, it has also lowered the prices on all its MacBook Air models. The system now starts at $899 / €899. The 11-inch model with 256GB goes for $1,099.00 / €1,099.00.

The 13-incher starts at $999 / €999 (formerly the entry-level price of the 11-inch version) and features 1.4GHz dual-core Intel Core i5 processor (Turbo Boost up to 2.7GHz), Intel HD Graphics 5000, 4GB memory, and 128GB PCIe-based flash storage. A model packing 256GB of storage sells for $100 / €100 more – $1,199.00 / €1,199.00.

“Even demanding computing tasks are made easier thanks to fourth-generation Intel Core processors and Intel HD Graphics 5000. Whether you’re editing photos, perfecting a presentation, or just browsing the web, everything moves faster,” according to the specs page.

Battery life has been extended ever so slightly for iTunes movie playback. The 11-inch model goes from 8 hours to 9 hours and the 13-inch version from 10 hours to 12 hours.

“With the 11-inch MacBook Air, you’ll get up to 9 hours of battery life while surfing the web or watching iTunes movies. And the 13-inch model lasts up to a staggering 12 hours,” says Apple.

Build-to-order options include 1.7GHz Dual-Core Intel Core i7 (Turbo Boost up to 3.3GHz), 8GB 1600MHz LPDDR3 SDRAM, and 512GB PCIe-based Flash Storage.

“Combined with the Intel Core processors, PCIe-based flash storage allows MacBook Air to start up in just one second, and makes everything you do snappier and more responsive. And standard models come with 128GB or 256GB,” says the Mac maker.

All MacBook Airs ship with OS X Mavericks and several flagship Apple apps preinstalled.

“Right out of the box, you can edit photos and videos, compose music, create presentations, and more. Built-in apps also let you do everyday things like check your email, make FaceTime video calls, and browse the web,” according to the Cupertino giant.

Visit Apple’s online store to review the all-new MacBook Air lineup.

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