14 DAY TRIAL // This past Tuesday, the Ontario Medical Association introduced the general public to the working principles behind their latest anti-junk food campaign. Without further ado: they intend to design several shocking, yet true-to-facts labels and glue them on the foods they do not approve of.
In order words, they wish to make anti-junk food campaigns as aggressive as anti-smoking ones, primarily because obesity and tobacco are now equally threatening to public health in the this part of the world.
As previously explained, a recent report made public by the Trust for America's Health makes a case of how, unless quite a large number of American citizens change their dietary habits as soon as possible, the country will witness an increase in both its death rates, and its health care costs.
Apparently, Canadian physicians also consider this issue to be a most pressing one, and wish to deal with it by shocking consumers into a healthier life style and better choices in terms of food.
Sources say that this is because, according to recent estimates, the Canadian government is presently spending as much as $2.2 – $2.5 billion €1.69 – 1.92 million yearly on treating diseases that could be easily dealt with and avoided should the country's population pay closer attention to their waistline.
Commenting on their proposal to label food items in said manner, the Ontario Medical Association made a case of how, “The recommendations may appear radical to some, but the urgency of our situation demands aggressive action.”
As well as this, they claim that, “The lessons learned from the strategies of the tobacco-control movement should be applied to the fight against obesity.”
For the time being, the Canadian government refused to leak any information regarding the possibility of their actually approving and supporting this project.
However, they did admit that they would give this proposal due consideration, and that soon enough Canadian citizens would hear news on this topic.