Sony wants to ensure a high install base soon after release

Jun 7, 2013 21:01 GMT  ·  By

Arvind Bhatia, an analyst watching the video game industry for Sterne Agee, believes that the launch price of the new PlayStation 4 home console from Sony will be under 400 dollars or Euro when it is first available in stores.

Gamespot cites the analyst as saying that Sony does not want to repeat the mistake it has made with the PlayStation 3, which saw its initial sales hampered by a price tag that many gamers saw as too high.

Sony has not commented on his remarks and it seems that the company has no plans of talking about the price of the PlayStation 4 during the coming E3 2013 event.

Bhatia also believes that a price of less than 400 dollars or Euro for the Xbox One from Microsoft would be a nice surprise.