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June 6th, 2008, 19:06 GMT · By Calin Ciabai

Age of Conan Sales Lower than Expected

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Sometimes, having high hopes for your product is not necessarily a good thing because you risk being disappointed
if things don't come true. However, we would be making a mistake if we were to call Funcom disappointed with its sales of the recently released Age of Conan MMORPG. But it is clear that they are lower than what it had hoped for.

In a press statement released earlier today, Funcom announced that AoC would soon pass the "one million units sold" landmark in less than a month after the release. These are clearly some huge sales, especially for a PC game - it has been claiming number one spots on the sales charts across Europe - Germany, France and the UK, but also in the US in recent weeks.

"Sales data shows that Age of Conan is the biggest MMO launch since World of Warcraft," says Funcom Vice President of Sales and Marketing, Morten Larssen. "The numbers are very promising, and we are very proud to be one of the fastest selling PC games ever in a launch month and the biggest simultaneous Europe/US MMO launch in history."

However, even though in the United States sales are quickly moving past the 500,000 units sold, the figures are way lower than Funcom's estimated sales before the release: in May, the company stated that it expected no less than 700,000 units to be sold in North America, on day one only. Yet, the game needed three weeks for half a million...

Even though these sales figures are lower than expected, Age of Conan is still the biggest MMO launch since World of Warcraft was released. The numbers are growing and positive reviews keep coming, which means that indeed the Hyborian Adventures might be a threat to WoW's supremacy. However, a million players are nothing compared to Blizzard's colossus. But it's still early to talk about numbers...

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READER COMMENTS:


Comment #1 by: To r Even Ramberg on 25 Jun 2008, 10:45 UTC reply to this comment

You have obviously misunderstood the press information released by Funcom during the past weeks. They shipped 700 000 copies to be available at day 1 (excluding 110000 Collectors edition), not to be sold out on day 1. It is further worth noting that they say nothing about expected sales at all other than that they expect to pass the 1 million mark with this game (i.e. not within a day or week). It is worth noting that the original shipment alone couldn't satisfy the initial demand, but that an additional 300 000 copies were shipped. Even so, in total, the number of boxes shipped (excluding Collectors edition) just recently reached 1 million, so it is quite clear that they did not expect 1 million on day 1. They scaled their servers for 600-700 000 simultaneous users. Finally, these numbers are NOT specific for the US, i.e. the numbers are for Europe and North America (the game is not launched in Asia, Africa and Latin America at all yet).


Comment #2 by: Brian on 04 Dec 2008, 19:08 UTC reply to this comment

It's been a few months, and Funcom has now laid off 70% of their US workforce. Sales were not up to par and looks like they're not a competitor to Blizzard's game at all. Another lost opportunity...

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