The game is designed to retain its appeal in the long term

Dec 5, 2013 10:36 GMT  ·  By

The team overseeing the launch of Call of Duty: Ghosts at publisher Activision believes that the critical response to the game is of little importance because the real evaluation for its mechanics comes from the dedicated player community.

Eric Hirshberg, the leader of the publishing division at the company, is quoted by VideoGamer as saying that, “I don’t agree with the critics there. I know that Call of Duty’s a polarising franchise with some of the critics, and it’s clear to me that not all the critics like our strategy of making a game every year, but thankfully our fans do.”

Call of Duty: Ghosts is already one of the bestselling titles of the year on a variety of devices and has also been performing well on the Xbox One and the PlayStation 4.

The Activision executive adds, “It’s also clear to me that the critical response doesn’t always mirror the fans’ appreciation of a game. We actually do read the critics’ comments and take them into consideration during our creative process, but we just can’t measure ourselves by that yardstick alone.”

Ever since the fourth full game in the series, some critics have been claiming that the franchise has no space to innovate and that gamers will soon abandon it in order to try out more interesting first-person shooter experiences.

Activision has alternatively used two development teams, Infinity Ward and Treyarch, to make sure that the game improved from year to year.

The most recent title, Ghosts, changes up the multiplayer progression, introduces more varied maps and modes and aims to deliver a more emotional single-player experience.

Critics have dismissed the story of the game, but fans continue to be drawn to the battles that Call of Duty offers and the way it rewards gamers for participating and their match performance.