14 DAY TRIAL // AMD seems to be leaking management and creative R & D for months now, but that seems to be normal considering the circumstances. We’re sure Rory Read has a complete different management style than Dirk Meyer or Hector Ruiz and there’s definitely no one like Jerry Sanders.
Mr. Read seems to be a very applied and hands-on guy. The way the company’s roadmap was reshaped showed that AMD is only planning for what they will be able to do and not what they could do.
There is no super processor coming from AMD. The company only plans on improving its strong points and remediated some of its weaker sectors.
For now, market share, good sales and higher margins are the most important aspects and the fact that AMD’s China and Taiwan managers failed and reportedly lost some market share is not on the central management’s liking.
Mr. Andy Tseng was Corporate VP and GM for Taiwan and he only managed to stay with AMD a little more than a year, considering that he was hired in April 2011.
The other executive that was shown out the door was Corporate VP of China, Mr. David Tang. Mr. Tang was with AMD only seven months and we can’t really understand why he was hired as he came from Nokia and that is one company on its way down.
Let’s hope the new AMD will bite a serious 30 percent x86 market share from Intel and force the semiconductor giant to lower the prices for its processors and platforms.
Jim Keller will probably pull another rabbit out of AMD’s hat in the following two or three years so, if the management does their job, AMD should get back at being a painful thorn in Intel’s back and that’s exactly how we like it.