Every PS3 owner out there is just dying to finally make good use of PlayStation Home. Imagine this: Sony has big hopes with their service, and so, they'll most likely have everything about it tweaked up to the max. One of the most important aspects - when it comes to social services - is of course, how well it allows you to communicate with others and how fast! However, there might be something out there, able to beat Sony's PS Home: Virgin's new digital download site A World Of My Own.

According to Playstation 3 bLog, "the boss of Virgin's new digital download site A World Of My Own (AWOMO) believes that the venture can outclass Sony's much-lauded PS3 Home project." The site's Beta this week is ready to take users aboard.

"We want a minimum of 30,000 subscribers for the Beta and we're already well on track," GDI CEO Roger Walkden told MCV, as I found via the upper mentioned site. "We're looking at comfortably getting that figure up to six figures - even half a million - by the end of the year. There are 400 million gamers worldwide that we can attract, so we have good reason to be confident."

"We have had a few emails from people who have already registered and are impressed that we seem to have pulled off a 'me too' model of PS3 Home for PC. But they will have to wait and see how good this will get. In terms of download speed, Home is very much what we have got used to in the 21st Century. AWOMO will make that look prehistoric."

Of course, it's just a figure of speech and not a very realistic one either. OK, so maybe someone is indeed able to come up with a faster service, but nothing today is able to kick Sony's arse, when it comes to that powerful PS3. Do you honestly think they put all their money on processing power for nothing?